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Marketing with Authenticity: Terrifying (to some) but Necessary (for all)

  • PNWA Conference 2025 @ SeaTac DoubleTree 18740 International Boulevard Seattle, WA, 98188 United States (map)

Marketing is tricky. Staying true to yourself while marketing can be even trickier. Across every industry, though, authenticity is what sells. So, let’s get real.

Author Fitz Cyr is no stranger to laughing through the panic that comes with baring one’s creative soul, and they’re keen to share some hard-won marketing lessons in navigating anxiety around authorship.

This 60-minute workshop will equip authors with easy, actionable digital marketing opportunities and explore both the importance and impact of marketing oneself authentically in 2025.

Together, we’ll evaluate how some of today’s leading authors are crushing the marketing game and explore the lessons these authors can teach us as we build out our own marketing roadmaps.

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September 12

How to Build an Author Brand (and what to do with it)

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September 14

Social Media(tion for those who just don’t know where to start with social media marketing)